Artificial Intelligence (AI) plays a significant role in various aspects of SAP’s software offerings, enhancing functionality, efficiency, and decision-making capabilities across different business processes. With SAP’s overarching goal to empower organizations to leverage all the technology that they are offering for increased intelligence, SAP has introduced Intelligent Scenario Lifecycle Management (ISLM). In this blog series, […]
SAP Predictive Analytics
Uplift Modeling with APL Gradient Boosting
Marketing campaigns need to be relevant for the recipient, and worthwhile for the sender. It is not worth sending a promotional offer about a product or service if you know that your customer will buy it anyway. It is not worth calling a subscriber to persuade him to maintain his subscription if you know he […]